Exercise is as important as work in public relations company


Here are the top 3 reasons why working out during office hours especially in a boutique PR company is as important as work.

Working in a public relations agency is never easy. Besides working with tight timelines and brokering between two different sets of objectives from the media and clients, most would agree that managing your superior’s expectations is just as tough.

Every company, even a boutique public relations agency, needs to have strong team players as an essential foundation for success. And strength should be physical and mental. Exercise is just the thing to build the team up!

Furthermore, as a leader in healthcare, medical and lifestyle public relations in Singapore and Malaysia, advocating the healthy lifestyle definitely sits well with the company.

More than just for health reasons, below are 3 practical benefits that elucidate why working out during office hours is definitely the right thing to do at Brand Inc.

1. Happier Staff – Better Performance

Perspiration is not the only output during exercise. A chemical called dopamine that is responsible for creating a sense of well-being and happiness is also being released! As work becomes overwhelming, it is possible that we exhaust our stores of this chemical necessary for happiness and pleasure.

To replenish dopamine, there is no better way than to exercise and vent those work frustrations. Exercise also fuels the brain, increasing and sustaining energy! So, to create a happier, more focused employee, put exercise into the agenda.

2. Healthier Staff – Better Service Quality

This is for fellow bosses out there: Providing fitness facilities/opportunities for your employees is not a waste of money. Here’s why:

Firstly, we have established that a healthy worker is more likely to be a happy worker. And that means the same healthy, happy employee will be in good spirits to take good care of your clients/customers. Quality work and attitude, check!

Secondly, healthy people are less susceptible to taking medical leave. So think long term, what is invested in health is returned in the form of productivity!

3. Hardier Staff – Better Results

Every day is a battle ground, a competition for better sales, better results and better performance. Proper exercise training demands the skill set of setting goals and realising them. With these skills transferred to the work place, you’ll see employees motivated and empowered to strive more aggressively for better results.

Goal-getting individuals are valuable assets to the company, but on top of that, it is great team work that makes up the true essence of a successful business. There is no better way to create a united and hardier team than to bond through exercise as we challenge each other’s limits.

Ultimately, it’s about discovering more of each other, and learning how to work together in new ways through different workouts. It’s one thing to know how to manage public relations with clients and the media, and it’s another to handle the professional ones within the company too. Boost the team morale and make sure internal relationships are oiled well in order to tackle trickier external ones!

At Brand Inc., exercise during work is now officially in the company’s operation. And employees are encouraged to invest their time in sports that interest them such as Zumba, long boarding, dance, or exercising with weights to build mental and physical strength.