Social Media

Cost-effective PR: How to Achieve More with Micro-influencers

"The more the better" is a popular notion in the history of mankind, and particularly of the business world. How… Read More

What To Do With Instagram and Facebook Stories When You Only Have 24 Hours

Instagram and Facebook Stories were seen by some as Facebook’s way of poaching users from Snapchat. This speculation was not… Read More

Social Media Case Study: How to Create a Brand Social Media Love

Brands and institutions spend tens of thousands or even millions on publicity campaigns and charitable initiatives every year to earn… Read More

Why You Need To Know About Facebook’s Values To Manage Its Changes

Who reads post comments before clicking on a link on Facebook? Well, we do - simply because we hate click-baits.… Read More

Social Media Guide: What You Need to Know About Copyright

Almost everyone knows that copying or using other people’s work without their permission is a violation of the law. Emphasis… Read More

PR Award Winning Corporate Citizens Examples

Brands and institutions spend tens of thousands or even millions on publicity campaigns and charitable initiatives every year to earn… Read More

How Does PR Navigate in an Opinionated World

Let’s face it, in the world we live in now, managing perception is at its toughest yet. The Internet has… Read More

Social Media Guide: How to Take Instagram Worthy Pictures (Framing)

"Pretty hurts ..." - Beyonce. But it does not mean you have to torture yourself for good photos. Here's another… Read More

Which Public Relations Tool Should I Use?

When planning a PR campaign, it can be tempting to follow successful examples from other businesses or organisations. Tried-and-tested methods… Read More

The Art of Digital PR: Projecting A Positive Image on Social Media

Like it or not, social media are necessary for businesses. Linked-in, Facebook, Twitter or Instagram ... It's about finding the right… Read More