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The Art of Digital PR: Projecting A Positive Image on Social Media
Like it or not, social media are necessary for businesses. Linked-in, Facebook, Twitter or Instagram…
Mothers, Please Have Fun.
Surviving Postpartum Blues from Public Relations (PR) Mumpreneur Worries of work and the possible stress…
What Does It Take To Excel In Hotel PR
If you think media connection is all it takes to excel in hotel public relations, think…
How To Get Your Press Release Published By The Media
It is believed that the first press release was crafted by Ivy Lee in 1906…
Social Media Influencers: A Skin-Deep Industry?
An advertisement by local micro-influencers agency, Faves Asia infuriated many for a few reasons but…
Why Do Some Publicity Campaigns Have Greater Success?
In an article published by The Straits Times, Why Some Causes Resonate, Ms Carol Soon,…